Wednesday, February 20, 2019

Is Email Dead?

Is email dead?
Absolutely NOT!
I've been hearing for so long of the demise of email marketing, but that's simply not true.
After you wake up what is one of the first things you do in the morning? I know for me it’s checking my email. When you get into the office what is one of the first things you do? yes, it’s check emails!
An email list is critical because you can’t build your content on rented land. 
Image result for Is Email Dead?
So many brands and companies build their audiences on Facebook, YouTube, and Twitter, which is fine, but we don’t own those names – Facebook, YouTube, and Twitter do.
So when you build an email list it’s “yours” – you don’t have to worry about a third party changing the rules on you. For contrast, a free service like Facebook can decide to decrease the reach you had with your fans to encourage businesses to pay for ads, but you don’t have these types of restrictions when someone has given you permission to send them useful emails.
Building an email list is crucial because it’s the best way to build a relationship with potential customers in an intimate way.
You’re not just a status update that’s there and gone, you’re right in someone’s inbox. where they receive other important communication from their work, family, and friends.
Emails wait in someone’s inbox until they’re read, and when you write really useful emails people might refer to them more than once, because emails are easily searchable.
Do in answer to the question, No I don’t think email marketing is any where near dead
Hope this answered your question!

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Miss Carla
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